Large language models
- GPT
- Claude
- Gemini
- Llama
Text, code, and reasoning tasks.
Overview
Generative AI creates original content (text, images, code, audio, and video) by learning patterns from large datasets and producing entirely new outputs from a prompt. Unlike traditional AI that classifies existing data or predicts from a fixed dataset, generative AI actively creates.
Text, code, and reasoning tasks.
Image and video generation.
Text, image, and audio together.
Custom generative AI development means building production-grade applications on top of these models: fine-tuned on your proprietary data, integrated into your systems, and governed by the compliance rules your industry demands.
What We Build
Some businesses need a custom chatbot on proprietary data. Others need agnostic workflows that operate autonomously. We scope the right approach first, then build with precision.
01
Build AI applications that retrieve information from your business data to generate accurate, context-aware responses while reducing hallucinations. Ideal for knowledge assistants, document search, support bots, and enterprise information retrieval.
Talk to our service experts02
Customise pre-trained models like GPT, Llama, or Mistral using your business data to deliver more accurate, domain-specific outputs. We handle training, optimisation, and deployment for high-performing AI models.
Talk to our service experts03
Build autonomous AI agents that reason, make decisions, and execute multi-step tasks across systems. Ideal for automating support, research, coding, and complex business workflows with minimal human involvement.
Talk to our service experts04
Build tailored LLM-powered solutions like chatbots, copilots, and intelligent search tools integrated with your systems. We choose the right AI models and platforms based on your goals, scalability, and budget.
Talk to our service experts05
Build AI solutions that process and generate text, images, audio, and mixed-media data in one system, enabling smarter automation, richer insights, and advanced use cases across industries.
Talk to our service experts06
Assess AI opportunities, define the right roadmap, and validate ideas with a Proof of Concept before full-scale development. Our generative AI consulting services help you reduce risk and maximise ROI from AI adoption, backed by a team that has scoped and shipped production AI systems across industries.
Talk to our service expertsWhat We Solve
We diagnose the business problem first, then engineer the generative AI solution that addresses it precisely. Our solutions are architected around your data, your workflows, and your compliance requirements.
Build RAG-powered assistants that turn internal documents into instant, accurate answers, helping teams access knowledge faster through natural language search.
Automate extracting, classifying, summarising, and routing documents with generative AI, reducing manual effort and turning days of work into minutes.
Build AI assistants for support, onboarding, and helpdesks that automate repetitive queries, improve response accuracy, and escalate complex issues intelligently.
Develop AI-powered content generation systems to create personalised, brand-aligned, SEO-ready content, reports, and documentation accurately and efficiently at scale.
Build autonomous AI agents that execute workflows, automate tasks, connect systems, and streamline operations with intelligent, action-driven automation.
Deploy secure generative AI models within your private cloud or on-premise infrastructure, ensuring full data privacy, compliance, and control.
What We Work With
No model is right for every job. These are the ones we build on most often, and the work each one is genuinely the best answer for.
| Model | Best for |
|---|---|
| GPT‑4o / GPT‑4 Turbo | Complex reasoning, code generation, multimodal tasks |
| Claude 3.5 Sonnet / Claude 3 Opus | Long-context analysis, document processing, precise instruction-following |
| Gemini 1.5 Pro / Gemini 1.0 Ultra | Multimodal applications, 1M token context window, Google ecosystem |
| Llama 3 / Llama 3.1 | On-premise deployment, data privacy, cost-sensitive applications |
| Mistral Large / Mixtral | Private cloud deployment, European data compliance (GDPR) |
| Phi‑3 | Edge deployment, low-latency applications, mobile AI |
| Stable Diffusion XL / SDXL Turbo | Image generation, product visuals, creative content platforms |
How We Build It
Every technology in our AI development stack is chosen for performance, scalability, and long-term maintainability. As an AI software engineering company, we select every model, framework, and piece of infrastructure based on your use case.
How We Work
Our generative AI development lifecycle is structured, milestone-driven, and built for production deployment. Here’s exactly what happens from your first conversation to your first live system.
Step 1
What we do: We assess workflows, identify high-ROI AI opportunities, evaluate data readiness and compliance, and then recommend the right generative AI architecture for your business.
What you get
Step 2
What we do: Our AI architects design scalable system blueprints covering data pipelines, model infrastructure, retrieval logic, APIs, security, and monitoring before development begins.
What you get
Step 3
What we do: We prepare data, build embedding pipelines, configure vector databases, fine-tune models when needed, and validate outputs against quality benchmarks before deployment.
What you get
Step 4
What we do: We develop complete AI applications with interfaces, APIs, business logic, and system integrations, delivered through agile sprints with continuous, demo-ready progress.
What you get
Step 5
What we do: We test AI for accuracy, safety, retrieval quality, tool reliability, and failure recovery, with validation layers, confidence scoring, and human review checkpoints.
What you get
Step 6
What we do: Deploy securely on cloud or on-premise with containerised infrastructure, CI/CD automation, and continuous monitoring for performance, latency, model quality, cost, and drift.
What you get
Case Studies
Every solution we build is AI-ready by architecture, so your business grows smarter. We engineer software around the way your business, processes, integrations, and growth targets. We bring years of delivery precision to every project across the world.
JUST BREATHE
Award-winning control intelligence layer for an air purification platform
Just Breathe had engineered a nature-inspired indoor air purification device combining lab-cultivated plants, AI airscope™ sensors, and airvision™ air quality analytics. The hardware was award-winning. The gap was the software.
They needed a cross-platform IoT app enabling real-time air quality monitoring, remote device control, and actionable insights, built from scratch without existing templates in this space.
A cross-platform IoT app for web, iOS and Android, integrating AI sensors for real-time air quality monitoring, insights, device control, alerts, energy optimisation, and scalable multi-device deployment.
NO STRESS IMPRESS
AI-powered dental impression guidance platform
Users taking dental impressions at home often struggle with errors, low confidence, and repeated submissions, creating friction in the customer journey and operational inefficiencies.
No Stress Impress required a digital solution that could guide users step by step, simplify impression capture, and improve submission success rates while delivering a seamless mobile experience.
An AI-enabled mobile platform with guided tutorials, image capture workflows, submission review, cloud infrastructure, and intelligent assistance to streamline at-home dental impressions.
AMAZE ADS
AI ad automation platform for Amazon and Walmart
Marketplace sellers struggled with wasted ad spend, manual campaign optimisation, and lost revenue caused by inventory fluctuations and inefficient advertising management.
Amaze Ads needed an intelligent platform capable of automating campaign decisions, improving ad performance, and minimising revenue leakage across marketplace ecosystems.
An AI-powered ad automation platform with campaign optimisation, smart bid management, performance monitoring, revenue recovery mechanisms, and automated ad intelligence for sellers.
Model Comparison
Choosing the right model is the foundation of a successful generative AI project. Here is how the leading models compare across what they do best, their input and output types, and the enterprise use cases they power.
| AI model | Best for | Input type | Output type | Enterprise use cases |
|---|---|---|---|---|
| GPT‑4/5 | Text generation & automation | Text | Text | Chatbots, copilots, customer support |
| Gemini | Multimodal reasoning | Text, image, video | Text, image | Enterprise assistants, analytics |
| Llama | Open-source AI applications | Text | Text | Private AI deployments |
| DALL·E | Image generation | Text | Images | Marketing creatives, design |
| Stable Diffusion | Custom image generation | Text | Images | Branding, content creation |
| Whisper | Speech recognition | Audio | Text | Transcription, voice assistants |
How much does it cost?
Generative AI development cost depends on several factors:
Not sure how much generative AI development will cost? Our AI Cost Calculator makes it simple. Answer a few quick questions about your idea, features, and platform, and get a realistic estimate instantly, no guesswork.
Try AI cost calculatorHow We Engage
We offer three fully transparent engagement models, so you can partner with Sphinx Solutions in the way that matches your stage, budget, and desired level of control.
01
Designed for enterprises exploring AI feasibility before making a full-scale investment. With a fixed scope, fixed cost, and 4 to 6 week delivery, we build a working prototype along with an architecture blueprint to help validate your idea with confidence.
02
Designed for product teams building and evolving generative AI applications, this model offers sprint-based delivery, a flexible reprioritisable backlog, and transparent monthly invoicing based on actual hours used.
03
For businesses needing long-term AI expertise, we provide a fully managed, cross-functional team of AI engineers, ML specialists, and DevOps experts embedded into your workflow to accelerate innovation and delivery.
Book a 30-minute engagement consultation.
Expert Insights
In our experience, enterprises achieve the fastest ROI from generative AI when they focus on workflow augmentation instead of full automation. The biggest wins usually come from knowledge management, customer support, and document intelligence.
Industries
Why Choose Us
Sphinx has completed 16 successful years in the industry, helping businesses with technology and digital transformation, including AI-powered solutions across major industry verticals.
We have a dedicated and reliable team of AI engineers, ML scientists, data engineers, and MLOps specialists covering every role in the AI development lifecycle.
We have delivered more than 1,500 solutions through a results-driven approach, many to recurring clients who keep expanding their AI capabilities with us.
We have a dedicated in-house team, experienced and skilled across AI development, software engineering, QA, DevOps, and cloud infrastructure.
We are trusted by 750+ clients for best-in-class AI solutions at competitive rates, with the delivery accountability enterprise clients demand.
Our client-centric approach and high-calibre AI engineering, built on current models and frameworks, have made us a trusted partner for businesses building AI.
Connect with us
Everything you need to know about building generative AI with us. Can’t find your answer? Talk to us.
RAG (retrieval-augmented generation) retrieves answers from your documents in real time, while fine-tuning trains a model on your data to change its core behaviour. RAG is faster and better for knowledge bases; fine-tuning is better for domain-specific tone, tasks, or specialised outputs.
The data required depends on your specific AI use case. For RAG-based solutions, existing documents, PDFs, websites, or knowledge bases are often sufficient. Fine-tuned AI models typically need high-quality, labelled training data. Our team performs a comprehensive data readiness assessment to identify gaps and determine exactly what data is needed for successful implementation.
Generative AI enhances business productivity by automating routine and time-consuming tasks, optimising workflows, generating content, and providing intelligent insights for faster decision-making. By reducing manual effort and improving operational efficiency, it enables teams to focus on strategic initiatives, innovation, and higher-value work that drives business growth.
The ROI of a generative AI solution can be measured through improvements such as reduced manual effort, faster content creation, lower support costs, fewer processing errors, and increased revenue from personalised customer experiences. At Sphinx Solutions, we work closely with businesses during the discovery phase to define clear KPIs and track measurable outcomes aligned with their goals.
The timeline varies based on factors such as project scope, feature requirements, data availability, third-party integrations, and model training needs. A basic AI solution may be completed within a few weeks, while more advanced, enterprise-grade applications with custom functionality and complex workflows can take several months to design, develop, test, and deploy.
The cost varies based on several factors, including project scope, the AI models used, integration requirements, customisation levels, data complexity, and deployment environment. Since every business has unique goals and technical needs, we recommend contacting our team for a tailored consultation and a detailed cost estimate.