The success and failure of an ICO project are more often than not, in the PR and Marketing strategy. To launch an ICO successfully, more than your product, it is essential to have a foolproof PR and marketing plan to market your ICO project right from day one. At times,

Last year, The Wall Street Journal predicted that the Initial Coin Offering (ICO) is going to be the “New Road to Startup Riches”. They were perfectly right. By the end of 2017, ICOs raised $4 billion in funding, which was higher than the total amount generated by the Venture Capital Funding. Compared

Initial Coin Offerings or ICO achieved exponential growth in the last 2 years. Keep aside the entire venture capital funding; ICOs have emerged as the best and easiest option for fundraising. As per the reports, startups raised more than $5.6 billion through ICO launch in the year 2017. According to